Pinterest Pin Dimensions 2026: The Ultimate Guide

Vertical content rules Pinterest. The feed is designed for tall images, and adhering to the correct aspect ratio is the single most important factor for visibility.

The Golden Ratio: 2:3

For standard pins, the recommended aspect ratio is 2:3. This means if your image is 1000 pixels wide, it should be 1500 pixels tall.

• Recommended: 1000 x 1500 px
• Minimum Width: 600 px
• Maximum Ratio: 1:2.1 (anything taller gets cut off in the feed)

Why Square Images Don't Work

While you *can* upload square (1:1) images, they take up significantly less screen real estate than vertical pins. On mobile, this means users scroll past them faster.

Video Pins and Idea Pins

Video is growing on Pinterest. The standard for video pins is also 2:3 or 9:16.

Text Overlay Legibility

Unlike Instagram, text on images is highly encouraged on Pinterest. However, you need to ensure it's readable on a small mobile screen.

Avoid putting text too close to the edges. Read more about common design mistakes to ensure your pins are accessible.

"A Pin is not just an image; it's a billboard. Treat it like one."

Designing for Clicks

As we discussed in our guide to designing for clicks, the image is what stops the scroll, but the text overlay is what gets the click.